The Changing Landscape of Barcode Labeling, Part 9 [Video]

Welcome back to the Loftware blog and to our look at the barcode labeling landscape today.

This time, we're focusing on what can go wrong in a modern supply chain when a recall occurs and companies don't have enough visibility. 

The most common consequence of poor item traceability is customer liability, followed closely by financial costs. Companies that can't trace products may also experience increased government oversight, lessened trust and tarnished brand images. These issues are motivating companies to keep their barcode labeling up to date and effective

Supply chain visibility enabled by modern barcode labeling systems gives companies peace of mind. It's not enough to hope nothing will go wrong. Organizations need solid plans in place in case of problems, and that means barcode labeling.

Thanks for watching. We'll see you next time.

For more on the benefits of Enterprise Labeling check out our report developed with VDC Research on the  "Changing Landscape of Barcode Labeling." 

Download

Maureen Perroni

Posted By Maureen Perroni

Maureen is the Marketing Communications Manager at Loftware where she is responsible for corporate messaging and public relations activities. Over the past 25 years she has managed a wide range of tech clients, and has written for numerous industry publications and newspapers.

Subscribe to the Loftware Blog